Unusual promotional gadgets, or how to surprise a customer with innovation

Creative promotional gadgets are a niche part of the promotional materials market that is gaining more and more popularity. What are the biggest advantages of this type of product? First and foremost, uniqueness. By choosing original promotional gadgets, you ensure that your gift to the customer does not go unnoticed and does not get lost among other gadgets received from contractors. The second important advantage of creative products is the element of surprise and curiosity they provoke. Such a first impression will create a positive association in the customer’s mind with your company and values such as innovation, courage, creativity, or prestige.

How to choose non-standard promotional gadgets

As with other advertising materials, when choosing creative gadgets, it is worth considering the following aspects:
Usability – if we don’t want the gadget to end up at the bottom of a drawer, let’s try to choose a product that will be useful to our customer in everyday life – in their professional or private life. When it comes to unusual promotional products, their value often lies in their appearance. Let’s not be afraid of gadgets that serve only as decoration, because aesthetics is also a kind of usability, less practical but equally necessary.

Match – here, two things must be considered – the target audience of the gadget and the image of your brand. The gadget should be selected in such a way that it meets the needs of the customer on the one hand and is associated with your brand on the other.

Occasion – you need to consider the reason for giving the customer a gift, as this information affects the budget, quality, and type of gadgets. For example, gadgets promoting a new service or product can be everyday office items, but gifts for top clients should belong to the premium corporate gadget category and may not be directly related to the client’s activities.

Values – creative promotional gadgets give you a greater opportunity to present or highlight values associated with your brand. Their form and type – properly selected – will make the customer perceive you as a high-end, trustworthy contractor acting in line with modern trends.

Unusual promotional gadgets that will make your clients see you on a higher level!

One of the most enjoyable parts of our job is designing and creating completely new promotional gadgets. We hold individual patents on many of these projects, which means you can only order them from us, and your clients will receive an absolutely unique and innovative gift. Check out some of the creative promotional gadgets we have in our offer.

• Hexa Stand Eko – an extremely original pen holder in the form of a rectangular prism with a hexagonal base. Six compartments allow for convenient storage of many pens, pencils, or markers, ensuring they are always easily accessible. The product is made of eco-friendly and durable cardboard, making it suitable for repeated use. A product patented by Capira.
• VR Pocket – a VR viewer that allows you to explore the virtual world in the highest comfort. The new VR glasses model guarantees the stability and safety of the smartphone, and the nose wings ensure comfort of use. The VR POCKET construction is based solely on laminated cardboard and high-quality adjustable lenses. A product patented by Capira.
• Book4Pen – a handy notebook with a practical pen pocket, which helps to quickly write down the most important information. It is perfect for meetings, in the office, and outside – anytime when there is no time to lose. Book4Pen is a product patented by Capira.